POCAM is pleased to present the results of the 6th edition of Visible & Vocal the first BIPOC Canadian study on the workplace experience. Please join us for an evening of connection and conversation on the workplace experience of BIPOC professionals. Presentation Visible & Vocal 6 Research Leads: Julian Franklin(POCAM Co-Founder), Nitin Bagga(CSO Barrett & […]
Digital Day Camp is back and bigger than ever The Canadian media industry is changing fast: signal loss, measurement breakdowns, AI disruption, shifting consumer behavior across CTV and omnichannel.You can’t […]
Why does Canadian marketing (with a few notable exceptions) struggle to authentically connect with Canadians? Our hypothesis: In a Canada that is more diverse than ever, we lack an authentic, truly inclusive understanding of who a Canadian is today. We are looking for Hackathon contestants (BIPOC or allies) who will help us fix that at […]
